PPC Marketing Specialist

Spotware Systems is looking for a motivated junior+/middle PPC Marketing Specialist who will join our rapidly growing Marketing team. 

Responsibilities:

  • Develop, execute and manage Google Ads and paid social media campaigns that drive targeted site traffic, leads and sales for our products:
  • Track campaign results, adjust, and optimize the digital efforts. 
  • Checking the current performance of Google Ads 
  • Reviewing Google Ads targeting 
  • Launching new Google Ads campaigns 
  • Optimising Google Ads campaigns 
  • Provide Google Ads recommendation
  • Google Ads Reporting 
  • Perform keyword research and create SEM strategies based on stated business goals.
  • Create high-performance PPC ads and landing page copy that drives conversions.

Requirements:

  • 1.5 + professional work experience managing all aspects of Google PPC campaigns, ideally in an agency work environment.
  • Bachelor degree in Marketing or anything related.
  • Experience managing multiple clients and campaigns.
  • Current Google AdWords / Google Analytics/ Bing Ads Certifications.
  • Working knowledge of Google Analytics
  • Strong proficiency with WordPress
  • Intricate knowledge of paid advertising best practices
  • Advanced knowledge of Excel and PowerPoint applications.
  • Experience with search, display, remarketing campaigns in product software development companies
  • Experience using Google Analytics or an equivalent product and other tools to maximize effectiveness
  • Good understanding of digital marketing KPIs and ROI
     

We offer:

  • Competitive remuneration
  • Opportunities for professional growth
  • Friendly working environment, corporate events 
  • Fully equipped office with fruits and snacks

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